ITV’s CITV brand, home to generations of children’s programming since 1980, will end on 10 April with the closure of its weekend ITV2 slot. The move follows the 2023 shutdown of its Freeview channel, ...
CITV first began as Watch IT, then was rebranded as Children's ITV and later shortened to CITV. In 2006, its late-afternoon slot on ITV1 was axed as it got its own channel on Freeview but was still ...