The countdown to Madden NFL 27 is officially on. With the game's August 13 release date quickly approaching, EA Sports has ...

EA Sports officially revealed NHL 27 today, confirming the game's September release date while unveiling several new features ...

An advertising executive at EA talked about how the company plans to expand its in-game ads and standardize this approach across the industry.

European regulators are likely to approve Electronic Arts' $55 billion privatization deal after a review under its Foreign ...

EA finally seems poised to tackle The Sims 4's bigger gameplay issues, but may be overlooking its most irritating flaw.

X Games is partnering with Electronic Arts, the maker of interactive sports gaming favorites like “Madden NFL,” and Full ...

The countdown to EA Sports FC 27 is officially underway. While Electronic Arts has yet to pull back the curtain on this ...

"It is a bit nuanced title-by-title to make sure that you’re getting it right" ...

EA Executive reveals plans for future ad integration, sharing his concern that future in-game ads should not feel forced.

EA VP of advertising and sponsorships Alexander Dao think it represents a “huge opportunity” for the video game industry.

EA says developers should build in-game ads into future titles from day one, calling it a major opportunity for console and ...

They previously guessed Spain in 2010, Germany in 2014, France in 2018, and Argentina in 2022. Now, by predicting Spain’s ...