Apple today released a new Pride Edition Sport Loop for the Apple Watch. The band features a rainbow design with 11 colors of ...

Apple created a unique interactive Apple logo for its September 9 event, which can be interacted with on the main Apple.com website. The website currently features an animated Apple logo front and ...

Apple TV+ is rebranding itself, with the streaming service now being simply referred to as Apple TV. “Apple TV+ is now simply Apple TV, with a vibrant new identity,” the tech giant said in a Monday ...

Apple has launched a dramatic new web interface for the App Store. You can now get the full App Store experience right in your browser, with dedicated pages for the ...